職位描述
JOB PURPOSE 工 作 目 的Summarizes the job’s purpose or role and why it exists in the organization概 述 工 作 的 目 的 或 角 色 及 其 在 機(jī) 構(gòu) 內(nèi) 的 價(jià) 值Field-based position responsible for implementation of activities for establishment of scientific leadership of AstraZeneca. This includes development and enhancement of professional relationships with healthcare professionals, building deep scientific understanding of AstraZeneca compounds. Driving positive opinions for the scientific and clinical value of AZ compounds for patients’ needs. Deliver medical education and clinical support to medical professionals, training sales teams and involvement in development of brand strategy. The position may also be involved in review of product materials and response to medical queries.There are 4 levels in MSL technical role, i.e. MSL, Sr. MSL, Executive MSL and Principle MSL. NATURE & SCOPE工 作 性 質(zhì) 及 范 圍(a) Organization structure組 織 機(jī) 構(gòu)(Please attached an updated organization chart of your team 請(qǐng) 附 上 你 所 屬 團(tuán) 隊(duì) 的 最 新 結(jié) 構(gòu) 圖)Depending on specific team structure-Functionally reports to 功 能 匯 報(bào)(Please specify position title 請(qǐng) 注 明 職 位 名 稱)Depending on specific team structure-Operationally reports to 運(yùn) 作 匯 報(bào)Depending on specific team structure (b) Key working relationships主 要 工 作 關(guān) 系-Internal contacts within AZ內(nèi) 部 聯(lián) 系 Other Medical affairs function Commercial (i.e., Sales, Marketing…) Evidence GenerationMarket AccessCompliance-External contacts with organizations outside AZ外 界 聯(lián) 系KEE/HCPHealth Care ProfessionalsStudy InvestigatorsPayer Customers and Policy Makers(c) Job requirementsEssentialAcademic / Professional qualification? Master advanced degree in clinical / life science qualification or 2+ year on relevant experience of medical affairs in pharmaceutical company? Bachelor degree with strong medical background or 4+ year relevant experience of medical affairs in pharmaceutical companyTechnical / skill? Knowledge and experience of the pharmaceutical industry and the area of field medical liaisons? Ability to interact and manage a range of stakeholders both internally and externally? Knowledge of legislation relevant to pharmaceutical sales and marketing? Self-management and execution abilityDesirableUnderstanding of multiple aspects within Medical LiaisonsExperience in training/ consultingLanguage ability語 言 能 力Fluent in spoken/ written EnglishComputer literacy電 腦 知 識(shí)Fluent Microsoft Office operation skills Role and ResponsibilityObjectivesCritical actionsMeasurementsExternal Medical & Scientific engagementBuild, enhance andmaintain the engagement with scientific leader? 60% of time in field engaging HCPs and external stakeholders across territory and brands? Proactively identify HCPs with high levels of scientific expertise in local treatment practice to collaborate on specific medical marketing activities? Development and implementation of KEE engagement plan in collaboration with line manager. Review with line manager this planevery quarter, develop KEE visit plan- this includes pre call visit/engagement plan with clear objective of the visit, key points discussion forthe visit, data to be shared and discussed withthe KEE? Develop own scientific knowledge for discussion on all aspects of the data to be shared with KEE in a scientific, objective and balanced way through1:1 discussions. Prepare for such interactionswith peer group discussions. Respond to unsolicited requests for information about unapproved AZ products or unapproved uses of approved products, presenting such information in an objective, scientifically balanced, substantiated manner. Develop database of Key external experts and also provide recommendations for advisory board participationQuantity? 60% of available time spent meeting KEEs. (Available time = total days minus holidays, weekends, sickness)? Complete records of KEE visits and regular review by MSL line manager (define routine review as monthly for new starters and quarterly for non-new starters)? Coverage/engagement of KEEs versus plan? Improvement in advocacy scoreQuality? Meeting skills and presentation skills based on in field coaching and assessment? annual role play assessment of capabilities and scientific knowledge– use standard assessment form and methodology? Feedback from KEEsBuild and maintain trust-based relationships withexternal stakeholders? Build AZ relationship with key external stakeholders (e.g. patient advocacy groups, key medical organizations, hospital pharmacy). Find opportunities to collaborate with such external stakeholders. Provide scientific support in CMEevents and through appropriate medical sponsorships/ partnership? Act as scientific expert in the disease area(s) by presenting therapeutic updates to externalstakeholders? Quantity of CMEs and MedicalSponsorship versus plan? Positive customer feedback post eventsDevelop or initiatescientific programs to explore unmet medical needs in priority disease area(s)? Work with HCPs in scientific activities that help advance disease understanding such as:? Identify and recommend KEEs for AdvisoryBoards? Identify potential speakers and train speakers as appropriate? Interact in the field with the medical community in the context of various medical projects, such as clinical trials, ESRs, scientific exchange meetings? Discuss potential involvement in LCM? Respond to unsolicited off label questions from KEEs? Able to conduct basic discussions on clinical trials in terms of study design and feasibilityQuantity? No. of Advisory Board Meetings versus plan? No. of P2Ps/round table discussions versus plan? No. of CMEs versus plan? No. of ESRs communicatedQuality? Positive customer feedback? In field observation by line manager and coaching form Medical & Scientific Support for internal stakeholdersAct as scientific expert inpriority disease area(s) for internal stakeholders? Continuously acquire and update necessary scientific knowledge on therapeutic area and relevant compounds? Provide the AZ internal stakeholders with an understanding of the local medical community, clinical practice, trends and real or perceived gaps in current scientific knowledge and medical treatment, competitor information? Provide regular update on partnerships with HCPs, as speakers, or in the context of medical projects? Initiate and conduct appropriate AZ staff training &development on information regarding current and emerging clinical data and emerging trends in clinical medicine and practice within TA? To work with internal cross functional team on formulary listing? Provide scientific support at AZ sponsored educational eventsQuantity? % of trainings conducted versus plan? No of days providing training versus plan?Quality?Feedback on training from participants? Feedback from business partners on quality of contribution to Medical and Brand plans – collected by line managerPersonal DevelopmentContinuously demonstrate development of scientific expertise in disease area(s) of company focus? Attend relevant scientific congresses and HCP meetings to gather new knowledge on AZ compounds, competitor information and therapeutic area? Positive engagement and response to coaching and feedback received from line manager ?In daily work takes time to reflect on customer interactions and works on areas agreed with line manager as priorities for development. Develop functional capability in the role? Proactively demonstrate the AZ Values? Identify areas for self-development and discuss developmental needs with line manager using the70-20-10 principle (experiential learning, coaching/networking/relationship-based learning and classroom training). Active participation in AZ training, projects, and meetings depending on development needsQuality? 100% completion of training as required on Medical Academy and AZLearn? Feedback on congress report/highlights shared with cross- functional team as planned – completed feedback templates? Has a personal development plan and completes identified development activities as plannedComplianceCompliance with relevantcompany and industry code of Conduct and also to comply with local country codes? Keep regular update and operate within the relevant Codes of Conduct, Ethical Interactions(EI), including GPEI and SOPs? Be sure to understand AZ policies when engage to KEEs and key external stakeholder.? 100% adherence to compliance
